It is no secret that SEO is changing very quickly. One of the things that impacts these changes is artificial intelligence. AI now plays a huge role in how search engines rank websites and generate answers. Tools like Google’s AI Overviews and other AI-powered tools are changing the way people find information online. Not to mention, many users often turn to AI for their queries instead of traditional search engines.
Because of these changes, link building is changing as well. Now, it’s not about just getting as many backlinks as possible. It’s about building real authority and making sure your brand shows up both in traditional search as well as AI search tools.
These changes also make it more challenging for companies to take care of SEO in-house, which is why many prefer to outsource these processes, especially link building, to professional AI-driven agencies.
These agencies can help you build strong and relevant links, instead of focusing only on the quantity, which improves your visibility across search engines and AI tools.
What Makes a Link Building Agency AI-Driven?
Many agencies claim they use AI, but sometimes they might not be applying it in the best way. A truly AI-driven link-building agency focuses on how modern search works. It usually includes:
– LLM visibility – getting your brand mentioned on trusted websites that AI tools rely on
– Generative Engine Optimization (GEO) – improving your chances of appearing in AI-generated answers
– Search intent focus – creating content that answers real questions people are asking
– Quality link building – earning relevant contextual backlinks instead of low-quality ones
– Ongoing data analysis – using performance data to improve strategy over time
Agencies that truly understand these principles are probably better prepared to help your company grow in today’s digital environment, which has a strong focus on AI.
Top 3 AI-Driven Link Building Agencies
Below, we will explore three agencies that are succeeding in combining link building with modern AI SEO strategies, starting with Saynine.
1. Saynine
Saynine is an SEO and link-building agency that started by focusing mainly on SaaS backlinks. Over time, they expanded their services to include AI SEO and AI visibility strategies. Today, they help brands improve both their Google rankings and their visibility in AI search.
Key Services
– Niche Guest Posting & LLM Optimization
Saynine creates listicles and comparison-style guest posts that are optimized for both search engines and AI systems. These posts are published on relevant industry websites and can include branded backlinks. The goal is to improve authority while also increasing the chances of being mentioned in AI-generated answers.
– SaaS Link Building
They also build contextual dofollow backlinks from SaaS-related websites with strong metrics (50+ DR and 1,000+ monthly traffic). Their team handles the full outreach process and provides monthly reports that you can use to check your website’s progress.
– Full SEO Services
They also offer a comprehensive SEO service that includes technical SEO, keyword research, content planning, and website optimization, helping you take care of everything SEO, all at once.
– SEO Audits
Saynine also has a separate SEO audit service that helps find technical and structural issues and provides actionable steps to fix them.
– Content Writing
They also provide SEO content writing services that can help make your content more attractive to both users and search engines.
2. FatJoe
FatJoe is a UK-based SEO and content marketing agency known for scalable link building and content services. They have started expanding their services to support modern SEO needs, including AI-driven search strategies.
Key Services
– Blogger Outreach & Link Building
FatJoe secures backlinks through blogger outreach and niche placements on real websites. Their approach mainly focuses on relevance and natural link placement.
– Content Writing Services
They also offer SEO-focused blog posts, guest posts, and website content. Their content services can help support both search rankings.
– AI-Supported SEO Workflows
FatJoe incorporates AI tools into its internal workflows to improve research, content production, and efficiency. Doing this actually speeds up so many processes while maintaining structured SEO strategies.
– Niche Edits (Link Insertions)
They also provide contextual link insertions within existing content to help companies strengthen their domain authority and digital presence.
– Local SEO Services
FatJoe can also support businesses with local SEO campaigns to help improve visibility even in location-based searches.
3. uSERP
uSERP is a U.S.-based SEO and link-building agency, which is well-known for its digital PR approach. They focus on earning editorial backlinks from popular publications instead of chasing high link volume.
Key Services
– AEO-Focused Link Building
uSERP builds links that support Answer Engine Optimization (AEO). This can be very helpful for brands that need to improve their visibility in AI-generated summaries and featured answers.
– AI SEO Strategy Support
They help businesses align simple link-building efforts with broader AI SEO goals, including generative search visibility.
– Digital PR & Authority Links
Their team also helps secure editorial placements on authoritative websites, which can strengthen brand credibility.
– Content Strategy Support
uSERP also offers content creation strategies, the main purpose of which is to attract strong backlinks naturally instead of focusing only on traditional link building.
Conclusion
One thing is clear: AI is transforming SEO and link building. Today, it’s not enough to just get backlinks. Brands must focus on building authority, earning trusted mentions, and optimizing for both traditional search engines and AI-driven platforms.
As taking care of all this in-house can be extremely time-consuming, outsourcing it to professionals seems like the best choice. However, there are many options you can choose from.
Of course, the best AI-driven link-building agency for your business depends on things like your goals, budget, and industry. But one thing is clear: as AI continues to change search and reshape it, working with an agency that understands this shift is more important than ever.
