Chatbots are no longer optional — they’re a cornerstone of modern marketing, sales, and support. Whether you’re connecting with customers through WhatsApp, Instagram, or your website, the right chatbot platform can transform your communication and free up valuable time. But with so many options available, how do you choose the one that fits your goals, channels, and budget?
We’ll review eight of the most popular chatbot builders — all no-code and beginner-friendly, and some are even good examples of CRMs with marketing automation capabilities. From creative quiz-based bots to advanced AI assistants, each offers a unique edge. Let’s explore.
SendPulse
SendPulse is a comprehensive, cloud-based automation platform that helps businesses connect with customers across email, SMS, web push, and chatbots — all in one unified workspace. It supports Facebook Messenger, Instagram, WhatsApp, Telegram, and uniquely, TikTok, giving it unmatched reach. This makes SendPulse perfect for small and medium businesses, e-commerce stores, and service-based brands that want to manage customer communication from a single hub.
When it comes to chatbot creation, SendPulse delivers a no-code, drag-and-drop chatbot builder designed for marketers, not programmers. You can visually map out conversations, add logic conditions, and even insert loops for complex sequences. Its rich UI elements — quick replies, product cards, and carousels — make each interaction dynamic, while templates help beginners launch bots fast. The visual flow builder also integrates easily with triggers and actions, letting you automate conversations around real events such as purchases, visits, or abandoned carts.
Beyond its builder, SendPulse truly shines in multi-channel support and message automation. You can broadcast updates across WhatsApp, Telegram, or Messenger in a way that stays compliant with each platform’s rules. Its segmentation engine lets you group users by behavior, interests, or attributes, and then trigger messages accordingly. This makes it easy to create personalized, conversion-focused campaigns that feel genuinely conversational.
The unified inbox is another major strength. It combines bot and human conversations across all supported platforms, so your team can step in seamlessly whenever needed. You can also connect CRM, payment, or scheduling integrations to make your bot handle bookings, support, or sales end-to-end.
Free plan and pricing: SendPulse’s free plan includes 3 chatbots, up to 500 subscribers, and 10,000 messages per month — more than enough for small businesses to start automating. The paid plans start at $8/month for unlimited chatbots, messages, and advanced features. It’s one of the best free-to-paid transitions in the market, offering exceptional value.
Outgrow
Outgrow takes a creative approach to engagement, letting you build interactive experiences like quizzes, polls, calculators, and chatbots — all designed to convert visitors into leads. It’s ideal for marketing agencies, consultants, and SaaS brands that want to gamify customer interaction and capture qualified data.
Outgrow’s chatbot builder focuses on interactivity and personalization. Instead of static forms, you can create conversational flows that collect answers and branch dynamically based on responses. Its visual editor makes it easy to design experiences with conditional logic, allowing marketers to build without coding. The system also supports embeddable website widgets, letting you add a chatbot directly to any landing page or blog post to boost engagement.
Although it doesn’t offer messaging through social platforms like Instagram or WhatsApp, Outgrow compensates with deep lead analytics. Every conversation is tracked for drop-offs, conversions, and response quality, providing insight into what users find engaging. It’s an excellent choice for businesses focused on optimizing their lead funnels rather than omnichannel messaging.
Free plan and pricing: Outgrow offers a 7-day free trial with full access to its builder and templates. The paid plans begin at $22/month, unlocking custom branding, analytics, and integrations. It’s best for those who value creative engagement tools over multi-channel automation.
Botsify
Botsify is a cloud-based chatbot builder aimed at small and mid-sized teams looking to automate customer conversations across web, Facebook Messenger, Instagram, and WhatsApp. Its focus on simplicity makes it ideal for businesses new to chatbots but eager to see quick results in lead generation or customer support.
The platform’s visual builder is easy to learn. You can create structured conversations with drag-and-drop blocks, conditional replies, and custom intents. Botsify supports rich UI elements like buttons, quick replies, and forms, allowing you to make engaging flows that guide users naturally toward conversion. Integrations with CRMs and tools like Zapier ensure that your chatbot data stays connected to the rest of your business systems.
Botsify also supports multi-channel broadcasting, meaning you can send announcements or offers via Messenger or WhatsApp while staying compliant with their policies. Its segmentation tools let you group users by tags and behavior, which is useful for personalizing messages. The unified inbox consolidates bot and human conversations so teams can jump in at the right moment.
Free plan and pricing: Botsify includes a 14-day free trial. The paid plans are competitively priced and unlock 1 AI agent and 1,000 credits for $16/month. The entry plan suits small businesses looking to expand their automation efforts affordably while keeping workflows simple.
Botsonic
Botsonic by Writesonic stands out as an AI-first chatbot builder. Instead of manually scripting every reply, you can train it on your company’s knowledge base, documents, and FAQs — allowing it to provide smart, context-aware answers automatically. It’s a great fit for startups, SaaS platforms, and knowledge-heavy businesses that want to reduce support workload.
The AI-powered builder removes the need for complex flow design. You simply upload your content, and the bot learns to respond naturally. It also provides a website chat widget that’s easy to embed and customize. While Botsonic’s current focus is on web-based chat, integrations with Messenger and WhatsApp are on the horizon, making it increasingly versatile for omnichannel support.
When it comes to user experience, Botsonic offers a clean interface and modern chat UI that supports file uploads and conversational memory. Although it lacks advanced segmentation or event triggers found in marketing bots, its strength lies in providing instant, intelligent answers that free up your human agents.
Free plan and pricing: The platform has a 7-day free trial that enables its users to test the features first. Paid tiers start at $16/month for 1 chatbot, 1 team member, and 1,000 messages. It’s ideal for those who want AI-driven support without managing complex automation.
WotNot
WotNot focuses on building conversational experiences for lead generation and customer support. With native integrations into CRM systems and ticketing tools, it’s designed for B2B and enterprise teams that want to automate outreach, qualify leads, and resolve support queries efficiently.
Its visual chatbot builder is one of the most intuitive on the market. You can design entire conversation flows using drag-and-drop blocks, with built-in condition logic to personalize responses. The platform supports rich UI elements like quick replies, images, and carousels, making interactions lively and easy to navigate.
WotNot supports WhatsApp, Facebook Messenger, and website chatbots, allowing you to centralize conversations from multiple channels. It also includes broadcast messaging for marketing campaigns and detailed segmentation features that let you target users based on events such as clicks or form submissions. The unified inbox ensures smooth collaboration between bots and human agents, helping teams respond instantly when needed.
Free plan and pricing: WotNot offers a 14-day free trial instead of a free plan. Paid tiers start from $23/month for 1,000 chats and 1,000 AI credits, making it a worthwhile upgrade for companies scaling their automation.
Xenioo
Xenioo is built for professionals who want a powerful, omnichannel chatbot solution. It covers a wide range of platforms — from websites and Messenger to WhatsApp and Instagram — and offers deep customization, making it perfect for enterprise-level automation.
The platform’s visual flow builder stands out for its sophistication. It supports conditional logic, nested flows, and loops, allowing creators to design extremely detailed and adaptive chat experiences. With Xenioo, you can manage attributes, events, and triggers, ensuring every user journey is personalized and context-aware.
Beyond the builder, Xenioo’s strength lies in multi-channel broadcast campaigns and advanced segmentation. You can send targeted messages, track engagement, and refine audiences by behavior. The platform also supports a rich UI with menus, carousels, and product cards — ideal for e-commerce and support use cases.
Free plan and pricing: Xenioo offers a free trial and lets you choose one of its paid plans for this period. The website doesn’t provide pricing information so you can contact customer support for further details.
TARS
TARS takes a different approach to chatbots — instead of focusing on messaging apps, it transforms static landing pages into interactive, conversation-driven experiences. It’s best suited for marketing and sales teams that rely heavily on lead capture and conversion optimization.
TARS’s builder emphasizes simplicity and conversion-first design. Using its drag-and-drop interface, marketers can create chat flows that replace web forms and instantly capture lead data. Its rich UI elements include buttons, dropdowns, and form inputs that keep users engaged from start to finish. TARS also supports Messenger and WhatsApp bots for broader communication.
The platform’s event tracking and analytics allow you to see exactly how users interact with each funnel, making optimization straightforward. The unified inbox helps manage leads in real-time, ensuring that sales teams can jump in whenever a high-value opportunity arises.
Free plan and pricing: The platform provides its users with a 14-day free trial. Paid plans start at $499/month and include full access to templates, analytics, and CRM integration. TARS is a great investment for businesses focused on improving conversion rates and collecting high-quality leads through interactive pages.
Landbot
Landbot is known for its visually stunning, no-code chatbot builder. It allows anyone — from marketers to designers — to build interactive chat experiences for websites, Messenger, and WhatsApp without writing a single line of code. It’s particularly suitable for agencies, startups, and brands that prioritize engaging design and UX.
The visual builder is Landbot’s core strength. It provides a drag-and-drop interface that looks more like a mind map than a flowchart, making it easy to understand how conversations connect. You can add rich media, such as images, buttons, and cards, to make chats interactive and engaging. The tool also supports conditional logic and event tracking, helping you deliver personalized customer journeys.
Landbot integrates with WhatsApp Business API and Facebook Messenger, giving you flexible deployment options. It also includes broadcast messaging, templates, and a unified inbox for managing live conversations. This makes it ideal for both lead generation and nurturing use cases.
Free plan and pricing: The free plan allows 100 chats monthly. Paid tiers start from €32 and cover 500 web and messenger chats, 100 AI chats, and 2 seats. Landbot’s intuitive interface and visual charm make it an excellent fit for businesses that value both form and function.
Final Thoughts
Each chatbot platform on this list has its strengths. Outgrow is ideal for interactive lead generation, Botsify and WotNot simplify automation for small teams, while Xenioo and Botsonic cater to advanced users who want total customization or AI-driven support. TARS and Landbot offer gorgeous, conversational experiences designed to boost conversions.
But if you’re seeking the perfect balance of power, ease of use, and channel coverage, SendPulse is the clear winner. It’s the only platform that unifies chatbots for Facebook, Instagram, WhatsApp, Telegram, and TikTok, all managed from a single intuitive dashboard. Beginners can start for free, while growing teams can easily scale with affordable plans that include automation, segmentation, and unified messaging.
